InMail messages in LinkedIn Automation

The new InMail action is your key to reaching high-potential prospects when they’re not in your LinkedIn network.

Send an InMail to leads who haven’t accepted your request earlier in the sequence. If InMail can’t be sent, the sequence will continue with another LinkedIn action or email as a backup channel. This way, you’ll still engage with the lead no matter what.

New metrics in Reports:

Total contacted:
The total number of recipients you have reached out to through any channel.
Total reply rate:
The overall percentage of recipients who replied after being contacted through
any channel.
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